BMW Vision EfficientDynamics Likely to Get i8 Moniker

Automaker BMW is considering the i8 moniker for its hybrid supercar Vision EfficientDynamics. The manufacturer has recently trademarked various “i” names and logos. BMW plans to create a sub-brand from its “Project i” set of vehicles.

Earlier, speculations stated that the vehicle might be tagged as i1 or i100. But the company is likely considering the i8 name amongst a group of others. Since the naming process involves a lot of market research and analysis, it is assumed that BMW has not yet fully completed and officially confirmed the name.

The use of the number 8 does make sense in fitting this large supercar above the 6-Series and 7-Series as was done with the never-seen M8.

BMW Vision EfficientDynamics will be taken to production in 2013 and is scheduled for a 2013 debut as a 2014 model.


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